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Press Release

MARTIN AUDIO'S MLA SCOOPS PLASA'S GOLD AWARD

Published:
16TH SEP 2010

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MARTIN AUDIO'S MLA SCOOPS PLASA'S GOLD AWARD

Martin Audio's Multicellular Loudspeaker Array (MLA) walked away with the top prize at this year's PLASA Awards for Innovation, at London's Earls Court this week.

Winners of the Awards were announced in a special presentation during the PLASA Show, and after a hotly contested nomination process MLA headed the list of 62 products entered.

For the first time, the Awards were judged 'live' at the Innovation Gallery by an independent panel of 16 expert judges, in front of show visitors and a camera team on Sunday 12 September. Show visitors were able to watch the judging process replayed on large screens in the interactive Innovation Gallery for the rest of the show.

Seven Awards for Innovation were presented by PLASA CEO Matthew Griffiths - but there was only one Gold winner. This award is only given out when a product is worthy of particular commendation and it has not been awarded for the last three years. This year was also the first time in the history of the award that it has been given to an audio product.

The technology involved in the MLA represents a paradigm shift in tour sound. Using numerical optimisation based on accurate acoustic modelling, this active, computer-controlled, multi-cellular system ensures the same powerful, automatically optimised mix is delivered to every seat in the house, every time.

The multi-cellular approach enables every driver in each and every array element to be individually controlled by its own DSP (and Class D amplification); thus with six cells in each enclosure a 24-box system provides 144 uniquely tuned elements.

The judges commented: 'This, coupled with the calculation software and the built-in networking, are features that allow Martin Audio to take array tuning and deployment to new levels previously unobtainable using the human ear.' They also felt that this level of integration to be revolutionary as it potentially allows the MLA to create optimal summation of the sound field throughout the audience listening plane, rather than just at the front of the cabinet.

Said Martin Audio R&D Director, Jason Baird, 'This Award recognises three years' dedication to the development of this system by the design team. Rather than simply introduce another iteration of line array we were determined to create an intelligent system that would completely change the game. We are gratified that the judges recognised that the Multicellular Loudspeaker Array principle has now set a new benchmark.'

PLASA CEO Matthew Griffiths commented: 'The recipients of these awards showed once again how the most innovative thinkers in our industry continue to push the boundaries of what can be achieved by combining technological insight with exciting creativity.'

Further information from:

Maureen Hayes, Martin Audio
Tel: +44 (0)1494 535312
Fax: +44 (0)1494 438669

Jerry Gilbert, JGP Public Relations
Tel: +44 (0)1707 258525
Fax: +44 (0)1707 267140

Pic: PLASA vice-chairman Ed Pagett (left) with Martin Audio R&D director, Jason Baird

PUBLISHED: 16TH SEP 2010. Views: 0
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